A woman takes part in the Watermelon Games at the 55th annual California Watermelon festival in Los Angeles, California on July 29, 2017. The day has become a tradition because watermelons have long been the prized crop of the eastern San Fernando foothills. (Photo by Xinhua News Agency/Rex Features/Shutterstock)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Glasgow based artist dressed Frank To dressed in a medieval Plague Doctor costume sits beside 72-year-old Willie Kennedy from Glasgow on March 31, 2011 in Glasgow, Scotland. The artist is promoting his first major exhibition in two years, “The Human Condition”, which opens tomorrow at the Leith Gallery in Edinburgh. The artist is showing a series of pictures which depict Mediaeval Plague Doctors, which have fascinated the artist for the last three years. (Photo by Jeff J Mitchell/Getty Images)

A cat yawns at Nekorobi cat cafe on January 20, 2009 in Tokyo, Japan. Cat cafes, where people can spend time with their favorite cat for about 10 US dollars an hour, are now getting more popular with people living in urban areas. The regular customers are mainly in their 20's to 30's and seaking healing by cats, or people who cannot afford to have pets full time. Some visiters come to the cat cafe three times a week. (Photo by Junko Kimura/Getty Images)

Heavy equipment works along the still under construction Bamiyan-Yakawlang road June 10, 2011 in Yakawlang, Afghanistan. The 69 Million US$ project is supported by the Government of Japan and World Bank. The 90K road project was started three years ago and is slated to be finished within another year. This new road means faster travel from Bamiyan to Afghanistan's only national park, Band-e-Amir. This is in of the safest parts of the country and the hope is to expand tourism in the region. (Photo by Paula Bronstein/Getty Images)

“A guide horse is an experimental mobility option for blind people who do not wish to or cannot use a guide dog. They are provided by The Guide Horse Foundation, founded in 1999 to provide miniature horses as assistance animals to blind users living in rural environments”. – Wikipedia

Photo: Shari Bernstiel, of Lansdale, Pennsylvania is helped along the sidewalk by Tonto, her guide horse March 19, 2004 in Lansdale, Pennsylvania. Tonto, a minature horse who went through one year of training, acts as Sheri's seeing eye dog and is one of three working guide horses in the United States. (Photo by William Thomas Cain/Getty Images)

James Castrission, “Cas” and Justin Jones “Jonesy” ski across an ice staking rink with two “You Can” patients on August 2, 2011 in Sydney, Australia. In 75 days, the Aussie adventure pair will attempt to cross 2,200 kilometres of Antarctic ice to the South Pole and back on foot to raise money for youth with cancer. The journey will require the two to trek with all the supplies for approximately three months of walking. Cas and Jonesy became the first to kayak unassisted over 3,300 kilometres from New Zealand to Australia in 2008. (Photo by Ryan Pierse/Getty Images)

Vanessa, thirty-five, had three children with an abusive husband. She “lost her mind, started doing heroin”, after losing the children, who were taken away and given to her mother. The drugs led to homelessness and prostitution. She grew up on Arthur Avenue in the Bronx, but now spends her time in Hunts Point, “trying to survive everyday. Just doing whatever it takes”.