Dynam employees say a greeting message as they receive customer-care training ahead of the grand opening of the company's pachinko parlour in Fukaya, north of Tokyo July 29, 2014. Japan's once-booming pachinko industry, grappling with a greying customer base and the threat of new competition from casinos, is adopting a softer touch and smoke-free zones to lure a new generation of players, particularly women. Pachinko, a modified version of pinball, is a fading national obsession, with about 12,000 parlours nation-wide and one in thirteen people playing the game. But that figure is declining as the population shrinks and younger people prefer games on their mobile phones. (Photo by Issei Kato/Reuters)

“The Wii U is an upcoming home video game console by Nintendo, and the direct successor to the Wii. The system is expected to be released in 2012 and was unveiled during Nintendo's press conference at the Electronic Entertainment Expo 2011 on June 7, 2011. The Wii U is the first Nintendo console to produce 1080p high-definition graphics, and features a new controller with an embedded touchscreen. The controller allows a player to continue a gaming session by displaying the game even when the television is off. The system will be fully backwards compatible with Wii, and Wii U games can support compatibility with Wii peripherals, such as the Wii Remote and Wii Balance Board”. – Wikipedia

Photo: The new Nintendo game console Wii U is displayed at the Nintendo booth during the Electronic Entertainment Expo on June 7, 2011 in Los Angeles, California. The Wii U will have HD graphics, a controller with a 6.2 inch touchscreen and be compatible with all other Wii accessories. (Photo by Kevork Djansezian/Getty Images)

Traditional trumpeters perform during the durbar festival on the second day of Eid-al-Fitr celebrations in Nigeria's northern city of Kano, July 7, 2016. The Durbar festival begins with prayers, followed by a parade of the Emir and his entourage on horses, accompanied by music players, and ending at the Emir's palace. The Durbar festival had been in hausaland for more than 500 years. It was introduced by sarki muhammadu rumfa of kano in the late 14th century, as a way of demonstrating military power and skills before going to war. The festival is also an opportunity for local leaders to pay homage to emir throughout the jahi cheering. (Photo by Akintunde Akinleye/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Actress Violet McGraw, who played Cady in the film M3GAN, attends CinemaCon 2025 – Universal Pictures and Focus Features Invites You to a Special Presentation Featuring Footage from its Upcoming Slate at The Colosseum at Caesars Palace during CinemaCon, the official convention of Cinema United, on April 2, 2025, in Las Vegas, Nevada. (Photo by Alberto E. Rodriguez/Getty Images for CinemaCon)

Anthony Joshua punches Kubrat Pulev during the IBF, WBA, WBO and IBO World Heayweight Title fight between Anthony Joshua and Kubrat Pulev at The SSE Arena, Wembley on December 12, 2020 in London, England. A limited number of fans (1000) are welcomed back to sporting venues to watch elite sport across England. This was following easing of restrictions on spectators in tiers one and two areas only. (Photo by Andrew Couldridge – Pool/Getty Images)

South Racing Can-Am's Manuel Andujar and Bernardo Graue compete during the state 8 of Dakar Rally between Al Duwadima and Riyadh, Saudi Arabia on January 13, 2025. (Photo by Maxim Shemetov/Reuters)