Dogs and owners run during of 4k pet run “A Race with a Cause”, organized to raise funds for a shelter for rescued dogs in Caracas, Venezuela, Sunday, April 30, 202. (Photo by Ariana Cubillos/AP Photo)

Palestinians drive classic cars during a gathering organized by the Bethlehem municipality near the Church of the Nativity in Manger Square in Bethlehem in the Israeli-occupied West Bank, on October 17, 2025. (Photo by Mussa Qawasma/Reuters)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

An LGBTQ member prepares before a streamed performance of “Pride at Home”, at the National Theatre in Caracas, Venezuela, Saturday, July 4, 2020. To celebrate 20 years of gay pride in Venezuela, LGBTQ members organized a presentation of different artistic shows via live streaming amid the new coronavirus pandemic. (Photo by Matias Delacroix/AP Photo)

A protester wearing a bra and with a message written on her chest can be seen during the first of hundreds of womens' marches organized around the world in a show of disapproval of U.S. President Donald Trump in Sydney, Australia, January 21, 2017. (Photo by Dan Himbrechts/Reuters/AAP)

Two girls wearing traditional Sevillian dresses talk during the “Feria de Abril” (April Fair) in Sevilla on April 30, 2017. The fair dates back to 1847 when it was originally organized as a livestock fair but has turned into a week of flamenco dancing, music and bullfighting. (Photo by Cristina Quicler/AFP Photo)

Dancers wearing new bikinis perform in front of passers-by and a line of photographers during a promotional flash mob event on a square outside Shinjuku station in Tokyo on July 18, 2016. The event was organized by the Japan Swimsuit Association to promote new swimwear. (Photo by Toru Yamanaka/AFP Photo)