People perform Chinese Lion dance in Chinatown during the Chinese Lunar New Year in Lima, Peru on February 5, 2019. (Photo by Guadalupe Pardo/Reuters)

Pittsburgh Steelers outside linebacker T.J. Watt (90) is introduced before an NFL football game against the Detroit Lions in Pittsburgh, Sunday, November 14, 2021. (Photo by Don Wright/AP Photo)

“Two Brothers”. We found about 20 lions eating a buffalo. When the male leaved the group we anticipated him to take photos. It is 8AM, light is perfect and the position too. The lion stops and looks down from the hill, another lion is coming up, it stiffens, I think that will be a fight, i'm tense, the camera is OK, the shots previously made perfect. The two meet, looking directly into their eyes, they sniff, rub against their heads, the tension drops, they start walking with the same step as when they were puppies, they are two brothers. Photo location: Masai Mara, Kenya. (Photo and caption by Massimo Mei/National Geographic Photo Contest)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

As the sun rises, Gentoo penguins start their day on Wednesday, February 17, 2016, on Sea Lion Island, Falkland Islands. Sea Lion Island, which lies about 10 miles to the south of mainland East Falkland, is the southern most human-inhabited island of the more than 750 islands and islets of the Falkland Islands. (Photo by Jahi Chikwendiu/The Washington Post)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.