These new virtual stores are built by european mega grocery kings Tesco for their South Korean Home Plus supermarkets. So far virtual shopping has been a hit with customers, according to Technologyreview: “The virtual grocery store has been a hit among more 10,287 customers, with Home Plus reporting a 130 percent increase in online sales”.

A man reacts after catching a trout with his hands during an event promoting the Ice Festival on a frozen river in Hwacheon, about 20 km (12 miles) south of the demilitarized zone separating the two Koreas, January 10, 2015. The annual ice festival, which is one of the most famous and biggest festivals in South Korea, expects to see more than 1,000,000 people attend. The festival lasts for three weeks from January 10 this year. (Photo by Kim Hong-Ji/Reuters)

Damaged vehicles sit on Yeongjong Bridge in Incheon, South Korea, Wednesday, February 11, 2015. Two people were killed and at least 42 were injured on Wednesday after a pileup involving about 100 vehicles in foggy weather on the bridge near the Incheon International Airport, South Korean officials said. (Photo by Suh Myung-gon/AP Photo/Yonhap)

A North Korean war veteran is decorated with medals as he attends a parade to celebrate the anniversary of the Korean War armistice agreement, Sunday, July 27, 2014 in Pyongyang, North Korea. North Koreans gathered at Kim Il Sung Square as part of celebrations for the 61st anniversary of the armistice that ended the Korean War. (Photo by Wong Maye-E/AP Photo)

A boy catches a trout while ice fishing on a frozen river during a fishing contest in Hwacheon, South Korea, Saturday, January 14, 2017. The contest is part of an annual ice festival which draws over 1,000,000 visitors every year. (Photo by /Ahn Young-joon/AP Phot)

Chunhun (R), the leader of Japan's North Korea fan club called sengun-joshi, or military-first girls, and other members practice a Moranbong Band dance in Tokyo, Japan on November 2, 2017. (Photo by Toru Hanai/Reuters)

A newly-married couple takes a nap before their mass wedding ceremony at the CheongShim Peace World Center in Gapyeong, South Korea, Sunday, February 17, 2013. Some 3,500 South Korean and foreign couples exchanged or reaffirmed marriage vows in the Unification Church's mass wedding arranged by Hak Ja Han Moon, a wife of the late Rev. Sun Myung Moon, the controversial founder of the Unification Church. (Photo by Lee Jin-man/AP Photo)

Female North Korean soldiers parade to mark the 60th anniversary of the signing of a truce in the 1950-1953 Korean War at Kim Il-sung Square, in Pyongyang. (Photo by Jason Lee/Reuters)