A person dressed as an astronaut walks past a man stopping traffic on a pedestrian crossing outside the Sydney Exhibition Centre September 13, 2014 where the science-fiction convention called “Oz Comic-Con” is currently being held. The two-day convention showcases “pop culture”, and includes appearances by actors from science-fiction movies and television shows. (Photo by David Gray/Reuters)

Members of the Australian Jewish community participate in a gathering called ‘Balloons of Hope’, which represents Israeli hostages who are currently being held by the Palestinian group Hamas, in Sydney on October 27, 2023. Thousands of civilians, both Palestinians and Israelis, have died since October 7, 2023, after Palestinian Hamas militants based in the Gaza Strip entered southern Israel in an unprecedented attack triggering a war declared by Israel on Hamas with retaliatory bombings on Gaza. (Photo by David Gray/AFP Photo)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

An artist has given classic paintings new hope – by adding Star Wars elements into the famous works. David Hamilton, 50, put his unique twist on paintings by the likes of Monet, Munch, Rembrandt and Van Gogh. The creative artist, from Livingston, Scotland, came up with the idea while flicking through a book of classic paintings. As a Star Wars fanatic he thought to himself how funny it would be funny to see a Stormtrooper incorporated into one of the works. Here: Rembrandt, The Anatomy Lesson of Dr. Nicolaes Tulp. (Photo by Dave Hamilton/Caters News)