To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Buyan, a male Siberian brown bear, is given a shower by a zoo employee in his enclosure at the Royev Ruchey zoo in Russia's Siberian city of Krasnoyarsk June 24, 2014. The Siberian city has been experiencing temperatures of around 30 degrees Celsius over the last week. (Photo by Ilya Naymushin/Reuters)

(L-R) Singers Kristal Lyndriette, Ashley Williams, Shyann Roberts, Brienna DeVlugt and Gabby Carreiro of June's Diary attend the 2016 BET Awards at the Microsoft Theater on June 26, 2016 in Los Angeles, California. (Photo by Frederick M. Brown/Getty Images)

Two life-size Victorian style dolls shocked Londoners morning December 3, 2015 as the creepy pair popped up at commuter hotspots across the capital to mark the launch of the world's first psychological theme park ride created by Derren Brown, coming to Thorpe Park Resort in 2016. (Photo by Matt Alexander/PA Wire)