A billboard depicting a soldier, with a slogan reading “Contract service. A real man's job”, in St. Petersburg, Russia, 02 June 2023. On 24 February 2022, Russian troops entered Ukrainian territory in what the Russian president declared a “Special Military Operation”, starting an armed conflict. (Photo by Anatoly Maltsev/EPA)

Read Ziegler of the United States competes in the bike segment of the 2024 Intermountain Health IRONMAN 70.3 North American Championship on May 04, 2024 in St George, Utah. (Photo by Sean M. Haffey/Getty Images for IRONMAN/AFP Photo)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.

In this file photo taken on Saturday May 1, 1993, an elderly communist woman clutches her head as police on horseback patrol the streets in Moscow. When Alexander Zemlianichenko started working as an AP photographer in Moscow, the Soviet Union was nearing its demise. (Photo by Alexander Zemlianichenko/AP Photo)

In this Sunday, March 24, 2019, file photo, free skate pairs gold medalist Sui Wenjing and Han Cong of China perform during the gala exhibition for the ISU World Figure Skating Championships at Saitama Super Arena in Saitama, north of Tokyo. (Photo by Annice Lyn/AP Photo)

In this Saturday, July 14, 2018, file photo, waves caused by high tide envelops a man standing outside his house near the Arabian Sea in Mumbai, India. The man was washed away by the wave and rescued by locals about 100 meters away from the spot. (Photo by Rajanish Kakade/AP Photo)

In this October 27, 1983 file photo, soldiers brandish captured AK-47 rifles from the windows of a civilian vehicle as they drive near Point Salines Airport in St. George, Grenada. In 1983, U.S. forces invaded the Caribbean island of Grenada after accusing the government of allying itself with Communist Cuba. (Photo by Doug Jennings/AP Photo)

In this Thursday, June 14, 2018, file photo, students wear virtual reality goggles during a science class at Pyongyang Teachers' University, a teacher training college, in Pyongyang, North Korea. (Photo by Dita Alangkara/AP Photo)