To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Surfers surf at Surf Snowdonia in Conwy, North Wales, September 3, 2015. The surf park, which cost $22.8 million, opened on August 1 and is the world's first commercial artificial surfing lake, according to the company.The pool is 300 metres (980 ft) long and 110 metres (360 ft) wide, containing a total of six million gallons of water. A bi-directional snowplough-shaped wave-generation mechanism, towed on a cable between the two central towers, moves up and down the pool on a three-rail track, generating the waves. (Photo by Andrew Yates/Reuters)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

When the city is in need, these superhero cats will do everything they can to help (i.e. look on indifferently then passive-aggressively poop on the bed).

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A participant takes part in the Bristol Park and Slide project, an interactive temporary installation by artist Luke Jerram set up in Park Street in the centre of Bristol, southwest England on May 4, 2014. Over 95,000 people applied for just 360 tickets to slide on inflatable lilos down a lubricated water slide in a town centre street. (Photo by Leon Neal/AFP Photo)