A 70-metre-long Noah's Ark replica constructed of steel and American cedar on March 31, 2005 in Schagen, Netherlands. (Photo by Michel Porro/Getty Images)

A Tibetan woman displays her Qing Dynasty family dress in Zhailong Village on April 24, 2005 in Danba County of Ganzi Tibetan Autonomous Prefecture, Sichuan Province, China. (Photo by China Photos/Getty Images)

A Chinese worker makes handmade firecrackers in the traditional way on February 1, 2005 in Liuan, Anhui Province, China. Chinese have the tradition of setting off firecrackers to celebrate the lunar New Year. (Photo by Cancan Chu/GettyImages)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

In this October 7, 2014, photo, Fredrick Brower, center, helps cut up a bowhead whale caught by Inupiat subsistence hunters on a field near Barrow, Alaska. Drawing on tradition, and keeping within the closely monitored Aboriginal subsistence whaling guidelines, a bowhead whale is carved and divided by a crew armed with knives and hooks, and then shared according to custom. (Photo by Gregory Bull/AP Photo)

This photo taken on February 10, 2025 shows a captured green iguana being held by hunters after it was brought down by a slingshot in Pingtung. Taiwan's iguana population has exploded since the spikey-backed giant lizards were introduced from Central and South America more than 20 years ago as exotic pets. Many escaped or were dumped by their owners and have bred rapidly in the warm climate of southern Taiwan, invading neighbourhoods and ravaging farmers' crops. (Photo by I-Hwa Cheng/AFP Photo)

Storm chasing photographer Mike Hollingshead makes a living following the worst storms in America, from snarling tornadoes chewing up the Kansas farmland to supercell thunderstorms massing over the Dakotas. His style is to get right in the path of the storm. While he says it’s less scary than you think – because most of the storm consists of heavy rain – it’s still extremely stressful. Photo: Vivid sunset under severe storm in central Nebraska August 17, 2005. (Photo by Mike Hollingshead)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.