A man takes a photograph of his friend as thick smoke rises from a fire, which broke out at oil wells set ablaze by Islamic State militants before they fled the oil-producing region of Qayyara, Iraq, January 28, 2017. (Photo by Muhammad Hamed/Reuters)

Shaymaa Ismaa’eel, a 24-year-old Muslim woman passes by a group of angry protesters at an Islamic conference in Washington, DC on April 21, 2019. In response, she crouched in front of them and flashed a peace sign. The photo, posted on Instagram, prompted an outpouring of support. (Photo by Shaymaa Ismaa'eel/Instagram)

A man cries as he carries his daughter while walking from an Islamic State-controlled part of Mosul towards Iraqi special forces soldiers during a battle in Mosul, Iraq March 4, 2017. Reuters Photographer Goran Tomasevic: “Both screaming in terror, a father and the young daughter he cradled in his arm fled through the rubble-strewn streets of Wadi Hajar, transformed in a flash into a battleground between Islamic State fighters and Iraqi special forces. They and their neighbours – some wearing rubber sandals, some barefoot – were running from an IS counter-attack in this part of Mosul, dodging gunfire as the militants closed in”. (Photo by Goran Tomasevic/Reuters)

Mulan Jamilah, a 6-year-old Bengal tiger and Abdullah Sholeh, 33, play in the garden beside their home on January 20, 2014 in Malang, Indonesia. Abdullah Sholeh of Malang, Indonesia is an Islamic student who has become best friend and a full-time nanny to the tiger.

A humanoid robot works side by side with employees in the assembly line at a factory of Glory Ltd., a manufacturer of automatic change dispensers, in Kazo, north of Tokyo, Japan, July 1, 2015. Japanese firms are ramping up spending on robotics and automation, responding at last to premier Shinzo Abe's efforts to stimulate the economy and end two decades of stagnation and deflation. (Photo by Issei Kato/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Central Bangkok and the Chao Phraya River are seen from an abandoned skyscraper in Bangkok April 19, 2015. The abandoned building, known as Satorn Unique, dubbed the “ghost tower” was destined to become one of Bangkok's most luxurious residential addresses but construction was never completed as the Thai economy was hit during the 1997 Asian Financial Crisis. Now, many travellers visit and explore 49-storey skyscraper. (Photo by Athit Perawongmetha/Reuters)

In this October 6, 2018, photo, a craftsman makes daggers or “Jambiyya” in Yemeni Arabic, made out of remains of missiles, at his workshop, in Hajjah, Yemen. Missiles raining on Yemen from the jets of the Saudi-led coalition fighting Houthi rebels are killing thousands of civilians and militiamen alike, but amid crashing economy, some Yemenis see the bright side of it: they make daggers out of the fragments of the missiles for ordinary men traditionally wear for prestige and a show of courage. (Photo by Hammadi Issa/AP Photo)