The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.

A demonstrator wearing a mock school uniform costume is pictured next to a traffic police officer during a rally held to support women's rights to an abortion in Santiago, Chile, July 25, 2015. (Photo by Ivan Alvarado/Reuters)

In this June 6, 1966 file photo, civil rights activist James Meredith pulls himself across Highway 51 after being shot in Hernando, Miss. Meredith, who defied segregation to enroll at the University of Mississippi in 1962, completed the march from Memphis, Tenn., to Jackson, Miss., after being treated for his wounds. (Photo by Jack Thornell/AP Photo)

A woman looks out of a dusty window after boarding a bus to be transported to see the casket of Nelson Mandela at the Union Buildings in Pretoria, South Africa, Wednesday December 11, 2013. On Thursday, December 5, 2013, Mandela died at the age of 95. (Photo by Markus Schreiber/AP Photo)

A Palestinian youth jumps with a sword as he demonstrates his ninja-style skills for the photographer in front of the ruins of buildings, that were destroyed in 2014 war, in the northern Gaza Strip January 29, 2016. The youths, who have been receiving martial arts training at local clubs in Gaza for the past two years, decided to form a team to hold regular shows in the hope that the publicity generated will eventually lead to them being invited to participate in international contests. (Photo by Mohammed Salem/Reuters)

Ice Age – Tibet, China. “This is the Chinese version of the blue ice lake, Pumoungcuo, at an altitude of 5,070 metres (16,600 feet). This lake in Tibet freezes every winter. At night, under the low temperatures of -20C, you can listen to the sound of the ice cracking while capturing the most beautiful winter sky. The blue ice surface and dazzling Orion constellation create a fantasy landscape. I felt so happy to have the stars as my companion on this magical night”. (Photo by Daniel Zafra Portill/Milky Way Photographer of the Year)

Tibetan boys dressed in traditional attire take part during a function organised by the Tibetan Refugee Community in Nepal,commemorating the 25th Anniversary of the Nobel Peace Prize conferment to exiled Tibetan spiritual leader Dalai Lama and the 66th International Human Rights Day in Kathmandu December 10, 2014. Nepal ceased issuing refugee papers to Tibetans in 1989 and recognizes Tibet to be a part of China. (Photo by Navesh Chitrakar/Reuters)

U.S. Rep Steve Southerland grins after winning an auctioned possum during the Wausau Possum Festival on Saturday, August 2, 2014, in Wausau, Fla. What is usually a must-attend event for statewide candidates was notably lacking of them this year, perhaps because candidates who now raise tens of millions of dollars focus more on television ads than making personal contact. But not attending is a missed opportunity, said Susan MacManus, a University of South Florida political science professor who drove more than 350 miles for the festival. (Photo by Heather Leiphart/AP Photo/The News Herald)