A combination picture shows Aleppo's Umayyad mosque, Syria, before it was damaged on March 12, 2009 (top) and after it was damaged (bottom) December 13, 2016. (Photo by Omar Sanadiki/Reuters)

Paris authorities began draining the Canal Saint-Martin, a popular waterway that attracts tourists and revelers in the French capital's trendy northeastern 10th arrondissement, for the first time in 14 years, Paris, January 5, 2016. (Photo by Christophe Geyres/SIPA Press/Newscom)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

Undated David Yarrow handout photo of a gorilla as the self-taught wildlife photographer promotes his book, Encounter. (Photo by David Yarrow/Clearview/PA Wire)

Blacksmith Johann Schmidberger works on a suit of armour for the Vatican's Swiss Guards at his workshop in Molln, Austria, March 29, 2017. Austrian blacksmiths who produce ceremonial suits of armour for the Vatican's Swiss Guards are close to the end of their current deal to do so, and say supplying the suits will not now be an issue for many years to come. One of the drawbacks of the Swiss Guards' medieval uniforms is that the craftsmanship needed to make them is disappearing. (Photo by Leonhard Foeger/Reuters)

Alfred Yetta (L) and Kay Manning pose for a photo in front of a cardboard cut-out of Pope Francis, during an event organised by Christa Scalies, the co-creator of the Pop-Up Pope, in Fado Irish Pub & Restaurant in Philadelphia, Pennsylvania, September 16, 2015. (Photo by Mark Makela/Reuters)