Musician Lenny Kravitz and actress Demi Moore attend Chanel beachside BBQ celebrating Art.sy at Soho Beach House on December 5, 2012 in Miami Beach, Florida. (Photo by Venturelli/WireImage)

Fanny Ad: "Let's stay human on public transport"

The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.

JAPAN: A businessman stands at a pond in the Kyu-Shiba-rikyu Garden on a warm and sunny day in Tokyo, Japan, March 18, 2016. (Photo by Thomas Peter/Reuters)

VIETNAM: A Vietnamese woman, wearing the traditional “ao dai” long dress, poses for photos along peach blossom flowers ahead of the Vietnamese “Tet” (Lunar New Year festival), in a field in Hanoi, Vietnam, February 2, 2016. (Photo by Reuters/Kham)

U.S. Rep Steve Southerland grins after winning an auctioned possum during the Wausau Possum Festival on Saturday, August 2, 2014, in Wausau, Fla. What is usually a must-attend event for statewide candidates was notably lacking of them this year, perhaps because candidates who now raise tens of millions of dollars focus more on television ads than making personal contact. But not attending is a missed opportunity, said Susan MacManus, a University of South Florida political science professor who drove more than 350 miles for the festival. (Photo by Heather Leiphart/AP Photo/The News Herald)

In this Tuesday, July 14, 2015, photo, Phoe Thaw, center, a member of the White New Blood lethwei fighters club, a Myanmar traditional martial-arts club which practices a rough form of kickboxing, stretches during a practice session in their gym on a street in Oakalarpa, north of Yangon, Myanmar. Three of the club's members competed this summer on a stage a world away from the street gym: a mixed-martial-arts “One Championship” event broadcast globally on cable television networks, where fighters could receive $1,000 for each fight, according to coach Myint Zaw who started the traditional fighters' club 15 years ago. (Photo by Gemunu Amarasinghe/AP Photo)

Tibetan boys dressed in traditional attire take part during a function organised by the Tibetan Refugee Community in Nepal,commemorating the 25th Anniversary of the Nobel Peace Prize conferment to exiled Tibetan spiritual leader Dalai Lama and the 66th International Human Rights Day in Kathmandu December 10, 2014. Nepal ceased issuing refugee papers to Tibetans in 1989 and recognizes Tibet to be a part of China. (Photo by Navesh Chitrakar/Reuters)