A cloud of black smoke billows out the exhaust pipe of John Robertson's diesel dragster as he runs down the track during the 2015 NHRA Kansas Nationals, Friday, May 22, 2015, at Heartland Park in Topeka, Kan. (Photo by Chris Neal/The Topeka Capital-Journal via AP Photo)

Toyoda Gosei Co Ltd's personal mobility concept airbag car "Flesby" is displayed at the 44th Tokyo Motor Show in Tokyo, Japan, October 28, 2015. (Photo by Yuya Shino/Reuters)

Suzuki's Hanare concept car is displayed during the Tokyo Motor Show, in Tokyo, Japan on October 23, 2019. The 46th Tokyo Motor Show will be op​en​ to the general public from 25 October to 04 November 2019. (Photo by Soe Zeya Tun/Reuters)

Cooked and coloured eggs travel along the production line at the Schrall coloured eggs company in the Austrian Village of Diendorf March 16, 2015. Schrall is one of Austria's biggest Easter and coloured eggs producers and makes between eight and 10 million coloured eggs throughout year. (Photo by Leonhard Foeger/Reuters)

French actress Roxane Mesquida (L) and Josephine De La Baume exchange a kiss on the red carpet prior the screening of “The company you keep” during the 69th Venice Film Festival on September 6, 2012 at Venice Lido. “The company you keep” is presented out of competition. (Photos by Tiziana Fabi/Gabriel Bouys/Christine Pettinger/AFP Photo)

In the past people used to bury their loved ones or turn them into ashes. However, now there is a completely new possibility. Since having an urn with ashes in your house may be a bit weird, you may want to choose the option of turning your deceased relative into a diamond. Yes, diamond! You’ve heard us correctly. By using immense heat and pressure, the ashes you get after cremating a person can be turned into a real diamond. After this, the diamond can be left as it is, and stored in a jewelry box, or it can be used as a piece of jewelry, such as a ring or a pendant, allowing you to always keep your loved one close to your heart. (Photo by djd/Algordanza memorial diamonds)

A journalist sits next to a dummy during a virtual Toyota test drive, during the press day at the 86th Geneva International Motor Show in Geneva, Switzerland, 01 March 2016. The Motor Show will open its gates to the public from 3th to 13th March presenting more than 200 exhibitors and more than 120 world and European premieres. (Photo by Martial Trezzini/EPA)

The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.