An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

In this photo taken late Thursday, May 7, 2015, a prison guard, left, and seated inmates cast shadows on a wall while waiting for the beginning of a rock concert by Romanian band Pro Musica, inside the Popa Sapca jail in Timisoara, western Romania. (Photo by Adi Piclisan/AP Photo)

Russia's Ekaterina Birlova casts a shadow on the sand as she serves to Poland during a women's beach volleyball match at the 2016 Summer Olympics in Rio de Janeiro, Brazil, Tuesday, August 9, 2016. (Photo by Marcio Jose Sanchez/AP Photo)

An ethnic Kayan woman, also known as a long neck villager casts her vote for the general election in Mae Hong Son, Thailand, March 24, 2019. This is Thailand's first election since a military coup in 2014. Voters head to the polls to elect members of the lower house and Prime Minister. (Photo by Ann Wang/Reuters)

Steam comes out of the chimneys of the coal-fired power station Neurath near the Garzweiler open-cast coal mine in Luetzerath, Germany, Monday, October 25, 2021. The climate change conference COP26 will start next Sunday in Glasgow, Scotland. (Photo by Michael Probst/AP Photo)

Cast member Gina Hutton at SEA LIFE Sydney Aquarium on December 02, 2022 in Sydney, Australia. King and Gentoo Penguins at SEA LIFE Sydney Aquarium met their puppet counterparts ahead of Madagascar The Musical's Australian premiere in Sydney. (Photo by Wendell Teodoro/WireImage)