While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

A topless woman walks through Bryant Park following the protest march called the GoTopless Day Parade Sunday, August 23, 2015, in New York. The parade took to the streets to counter critics who are complaining about topless tip-seekers in Times Square. Appearing bare-breasted is legal in New York. But Mayor Bill de Blasio and police Commissioner Bill Bratton say the body-painted women in the square who take photos with tourists are a nuisance. (Photo by Kevin Hagen/AP Photo)

A man dressed as a Santa Claus poses at the front of the Kollhoff Tower at Potsdamer Platz square in Berlin December 14, 2014. (Photo by Hannibal Hanschke/Reuters)

Fashionistas pose for photographs in front of a homeless man outside Moynihan Station following a showing of the Rag & Bone Spring/Summer 2013 collection during New York Fashion Week in this September 7, 2012 file photo. (Photo by Lucas Jackson/Reuters)

Russian cadets march during the annual cadet schools get-together in Moscow, Russia on March 30, 2018. (Photo by Mladen Antonov/AFP Photo)

Two Girls who managed to evade the police walk away as police on foot and horseback push back to te curd at Park Row, In New York on April 26, 1960, A milling throng of more than 1,000 High students who storned city hall in a Demonstration supporting teachers wage demands. (Photo by AP Photo)

A woman carries her son in a bucket after collecting water from a municipal water tanker on the outskirts of Chennai, India, July 4, 2019. (Photo by P. Ravikumar/Reuters)

A public bus makes its way on a flooded road after heavy monsoon rains in Mumbai, India on August 4, 2019. India receives its monsoon rains from June to September. (Photo by Indranil Mukherjee/AFP Photo)