A lioness bares its teeth inside an enclosure after a raid at a zoo-like house on the outskirts of Bangkok, Thailand Monday, June 10, 2013. Thai police and forestry officials searched and seized a number of imported and endangered animals including 14 lions from Africa and arrested the house's owner. (Photo by Apichart Weerawong/AP Photo)

This year’s overall winner and winner of the coast and marine category is George Stoyle with his image “Hitchhikers” of a Lion’s mane jellyfish, photographed at St Kilda, off the Island of Hirta, Scotland. (Photo by George Stoyle/British Wildlife Photography Awards 2016)

A male puma, named Bordo arrives for an examination and tests at a veterinary in Brasilia, Brazil, 31 October 2017 (issued 01 November 2017). Bordo, a young male puma, captured when he was a cub, will become the first animal of his species to be released in a sanctuary in the Brazilian savannah in Goias State close to Brasilia. The sanctuary, a preserve for wild cats, is in the first phase and is located on private lands but state funded. (Photo by Joedson Alves/EPA/EFE)

This handout photograph released by Taipei City Zoo on July 11, 2013 shows a newly-born panda cub of giant panda Yuan Yuan in an incubator at Taipei Zoo in Taipei. The public will have to wait three months to catch a glimpse of the first panda born in Taiwan, officials said after she was successfully delivered by parents who were gifted from China. (Photo by AFP Photo/Taipei City Zoo)

The fourth annual BigPicture Natural World Photography Competition aims to celebrate the diversity of life on Earth, and encourages people to protect and conserve it. Here: “The Salmon Catchers”. Terrestrial Wildlife. To capture this view of a mother grizzly bear and her cub, photographer Peter Mather set up a camera trap on a log that he knew the bears tended to traverse while fishing for salmon, in the Yukon River watershed in Canada. (Photo by Peter Mather/BigPicture Natural World Photography Competition 2017)

A cat with a “stegosaurus spine” design cut into its fur is seen next to a dog at a pet shop, in Tainan, Taiwan June 19, 2016. Lee Mei-chen, Taiwanese hairdresser turned pet groomer, shaves paw prints, lion faces and characters from Japanese brand Hello Kitty on to animal backs. The teddy bear design is one of the most complex in the furry repertoire. Photo by Tyrone Siu/Reuters)

A pornographer posing as a fashion photographer sets up a photoshoot with an unsuspecting model, in the hope of getting some illicit footage. He suggests she try wearing something a little more suggestive. (Photo by Pryor/Three Lions/Getty Images). Circa 1955

Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).