Girls play in the water during the Balaton Sound music festival held on the shore of lake Balaton in Zamardi, west Hungary, on July 9, 2017. (Photo by Sandor Csudai/Rockstar Photographers)

A woman dressed for la “La Diablada” festival walks down a road in Pillaro, Ecuador, Friday, January 6, 2017. Local legend holds that anyone who adopts a costume for the celebration and wears it at the event six years in a row will have good luck. (Photo by Dolores Ochoa/AP Photo)

A girl stands against strong wind caused by Typhoon Mangkhut at a pier on the waterfront of Victoria Habour Hong Kong, Sunday, September 16, 2018. Hong Kong and southern China hunkered down as strong winds and heavy rain from Typhoon Mangkhut lash the densely populated coast. The biggest storm of the year left at least 28 dead from landslides and drownings as it sliced through the northern Philippines. (Photo by Vincent Yu/AP Photo)

A couple ride a motorcycle along a street during snow in Altay, Xinjiang Uighur Autonomous Region, China, November 8, 2015. Picture taken November 8, 2015. (Photo by Reuters/Stringer)

A sticker is seen at the Rocky Mountain Guns and Ammo store in Parker, Colorado July 24, 2012. The killing of 12 people at a midnight screening of the new Batman movie in the Denver suburb of Aurora may spark a fresh round of soul-searching on America's relationship with guns but few predict any real change in the law. (Photo by Shannon Stapleton/Reuters)

A man, wearing a protective mask following an outbreak of the coronavirus disease (COVID-19), walks in Tokyo, Japan on March 17, 2020. (Photo by Edgard Garrido/Reuters)

A protester stands against Turkish soldiers during clashes near Silivri, where a hearing on people charged with attempting to overthrow Prime Minister Tayyip Erdogan's Islamist-rooted government is due to take place August 5, 2013. A Turkish court on Monday sentenced a former military commander to life in prison and dozens of others including opposition members of parliament to long terms for plotting against the government, in a case that has exposed deep divisions in the country. Retired military chief of staff General Ilker Basbug was sentenced to life for his role in the “Ergenekon” conspiracy to overthrow the government of Erdogan. (Photo by Murad Sezer/Reuters)

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While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)