Residents walk past an overturned car as the cleanup begins from severe flooding in White Sulphur Springs, W. Va., Friday, June 24, 2016. (Photo by Steve Helber/AP Photo)

Giffords Circus’s show is touring the UK. Established in 2000, Giffords Circus is a small circus company that delivers circus / theatre fusion to the villages and market towns of the south west. It combines dance, comedy, horses and live music in a two-hour show, located on village greens in a small white tent surrounded by handmade burgundy and gold showman’s wagons. Photographer Tom Pilston goes behind the scenes to meet the performers. Here: The incredible, gravity-defying Konjowoch Troupe. (Photo by Tom Pilston/The Guardian)

The zombies, cowgirls, and witches were out in force Saturday night on Clematis Street as thousands of people came to Moonfest to celebrate Halloween. They came from Broward County, Boynton Beach, Wellington, Port St. Lucie, and as far away as Germany and Sweden. Photo: Joe Smith, 60, Boca Raton. (Photo by Thomas Cordy/The Palm Beach Post)

A pedestrian battles against gale force winds in Adelaide Street West next to the promenade in Blackpool on December 28, 2011 in Blackpool, England. (Photo by Christopher Furlong/Getty Images)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A hostage runs towards a police officer outside Lindt cafe, where other hostages are being held, in Martin Place in central Sydney December 15, 2014. Two more hostages have run out of the cafe at the center of a siege in Sydney, Australia's largest city, according to a Reuters witness at the site. The two women were both wearing aprons indicating they were staff at the Lindt cafe where a gunman has been holding an unknown number of hostages for several hours. Three men had earlier run out of the cafe. (Photo by Jason Reed/Reuters)

A member of staff prepares herself a crisp sandwich in the Simply Crispy sandwich cafe in Belfast, northern Ireland January 12, 2015. The sandwich shop which opened on Monday is the world's first crisp sandwich cafe, local media reported. The idea of a crisp sandwich cafe started as a joke article on a website called Ulster Fry. The hilarious piece poked fun at recent ridiculous foody trends like the cereal café that opened in London last year. What was once a satirical joke has now become reality, after Belfast cafe owner Andrew McMenamin decided to make it happen. Customers will be able to choose their bread and crisps and add cheese or ham to their sandwich, which will be served with soup and chips. (Photo by Cathal McNaughton/Reuters)

Customers drink a coffee as several cats roam at Cat Cafe Melbourne on July 25, 2014 in Melbourne, Australia. Cat Cafe Melbourne is Australias first cat cafe. The cafe has several cats from rescue shelters which live at the premises. Patrons can watch and play with the cats while enjoying a coffee. Cat Cafes are becoming known world wide, the first opening in Taiwan in 1998. (Photo by Scott Barbour/Getty Images)