Irish television personality, model, and social media influencer Maura Higgins looked unrecognisable as she transformed into Pamela Anderson for Halloween on October 30, 2021. The 30-year-old star looked glam in a blonde curly hair as she channeled the Baywatch babe for an Ann Summers bash last night. (Photo by Shutterstock/Splash News)

Robert Lewandowski of Poland in action against Cristian Romero (R) of Argentina during the FIFA World Cup Qatar 2022 Group C match between Poland and Argentina at Stadium 974 on November 30, 2022 in Doha, Qatar. (Photo by Amanda Perobelli/Reuters)

A Japanese girl poses in a costume at a Chara Fes (character festival) event on October 26, 2003 in Tokyo. Cosplay (costume play) is becoming popular among Japanese youths, whereby participants dress up as their favourite characters from comics, computer games and animation. (Photo by Junko Kimura/Getty Images)

Miss Netherlands, Ona Moody walks onstage during The 71st Miss Universe Competition National Costume Show at New Orleans Morial Convention Center on January 11, 2023 in New Orleans, Louisiana. (Photo by Josh Brasted/Getty Images)

(L-R) Leigh-Anne Pinnock, Jesy Nelson, Perrie Edwards and Jade Thirlwall of Little Mix attend the KISS FM Haunted House Party at SSE Arena on October 29, 2015 in London, England. (Photo by Dave J. Hogan/Dave J. Hogan/Getty Images)

Miss Bahamas Celeste Marshall on stage at the 2012 Miss Universe National Costume Show on Friday, December 14, 2012 at PH Live in Las Vegas, Nevada. The 89 Miss Universe Contestants will compete for the Diamond Nexus Crown on December 19, 2012. (Photo by AP Photo/Miss Universe Organization L.P., LLLP)

Colleen Kelley, of Iowa City, Iowa, fixes the hat on her dog Bruce during judging at the 35th annual Drake Relays Beautiful Bulldog Contest, Monday, April 21, 2014, in Des Moines, Iowa. The pageant kicks off the Drake Relays festivities at Drake University where a bulldog is the mascot. (Photo by Charlie Neibergall/AP Photo)

The “Doggie moms” are women (and sometimes men) carrying dressed up toy dogs in purses everywhere they go. Through their dogs, they meet regularly, often for animal-related charity events, and for each occasion have their dog wear hundreds of dollars in bedazzled outfits.