To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A visitor relaxes in a sleeping module at Tokyo's tube Hotel “Capsule Inn Akihabara” on February 6, 2007 in Tokyo, Japan. The two-square-meter sleep modules are equipped with a TV, Radio and Wireless LAN and are priced at 3500 yen per night. Uptil recently it has mainly been the office workers who stay at such tube hotels when they cannot go home, but recently they are attracting many foreign travellers due to their Japanese style. (Photo by Koichi Kamoshida/Getty Images)

Four-year-old Rashida from Kobani, Syria, part of a new group of more than a thousand immigrants, sleeps as they wait at border line of Macedonia and Greece to enter into Macedonia near Gevgelija railway station August 20, 2015. (Photo by Ognen Teofilovski/Reuters)

A cat sleeps between customers inside “Meow” cafe, where diners can play, interact or adopt cats given away by their former owners or rescued from the streets, in Monterrey, Mexico, May 14, 2016. (Photo by Daniel Becerril/Reuters)