A member of the German wireless police picks up signals on the radio equipment he carries on his back, while his colleague takes notes. (Photo by General Photographic Agency/Getty Images). Circa 1925

A Mark IV tank, part of the parade at the Lord Mayor's Show in London. (Photo by Topical Press Agency/Getty Images). November 1917

A workman takes a siesta on a girder during the building of Radio City, the city of New York spread out below. (Photo by General Photographic Agency/Getty Images). Circa 1933

The Verreauxs Sifaka, otherwise known as Dancing Sifaka, who was caught strutting its stuff in Madagascar, has definitely learnt a lesson or two from King Julian – from the 2005 film “Madagascar”. Raising both of its arms and lunging from side to side, this lemur definitely likes to move it, move it. (Photo by Shannon Wild/Caters News Agency)

Soldiers, including two recruits who have brought some chickens, at Victoria prepare to board the train for the battle front. (Photo by Hulton Archive/Getty Images)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

Revelers gather on a commuter train platform of the HVV city public transportation system to drink alcohol on September 30, 2011 in Hamburg, Germany. Thousands of people participated in the event dubbed the “HVV Abschiedstrinken” (HVV Farewell Drink) that was organized through Facebook and is meant to celebrate the last day before a ban on alcohol consumption goes into effect on the city's public transport. (Photo by Joern Pollex/Getty Images)

The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.