A Mark IV tank, part of the parade at the Lord Mayor's Show in London. (Photo by Topical Press Agency/Getty Images). November 1917

A workman takes a siesta on a girder during the building of Radio City, the city of New York spread out below. (Photo by General Photographic Agency/Getty Images). Circa 1933

The Verreauxs Sifaka, otherwise known as Dancing Sifaka, who was caught strutting its stuff in Madagascar, has definitely learnt a lesson or two from King Julian – from the 2005 film “Madagascar”. Raising both of its arms and lunging from side to side, this lemur definitely likes to move it, move it. (Photo by Shannon Wild/Caters News Agency)

Soldiers, including two recruits who have brought some chickens, at Victoria prepare to board the train for the battle front. (Photo by Hulton Archive/Getty Images)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.

Look at the image for long enough and you can make the train change direction simply by thinking about it. Freaky.

“Today, we take photography for granted. Anyone can take a photograph simply by pressing a button. Yet, it was not always so simple. The invention of photography was announced in 1839, but during its first fifty years taking a photograph was a complicated and expensive business. In 1888, all this was to change following the appearance of a camera that was to revolutionize photography. Popular photography can properly be said to have started 120 years ago with the introduction of the Kodak”. – The UK National Media Museum. Photo: Two men on the deck of a ship, about 1890. (Photo by Collection of National Media Museum/Kodak Museum)