A Kimono-clad woman wearing a fashionable face mask poses for a photograph at Coming of Age Day celebration ceremony at Yokohama Arena after the government declared the second state of emergency for the capital and some prefectures, amid the coronavirus disease (COVID-19) outbreak, in Yokohama, south of Tokyo, Japan on January 11, 2021. (Photo by Issei Kato/Reuters)

A blue tit comes face to face with its reflection in a car wing mirror in east Yorkshire in the last decade of July 2022. The photographer said: “I sat watching this little blue tit for 30 minutes as it fought with its own reflection”. (Photo by Dave Newman/Solent News)

People view an installation over a lake that forms part of the Enchanted Forest Winter Illuminations at Stockeld Park in Wetherby, North Yorkshire on Monday, November 14, 2022. Light effects, a captivating soundscape, and animated installations come together in the ancient woodland once a year over the Christmas period. (Photo by Danny Lawson/PA Images via Getty Images)

High school seniors clad in traditional attire bow during a joint graduation and coming-of-age ceremony at Dongmyung Girls' High School in Seoul South Korea, Tuesday, February 7, 2023. (Photo by Ahn Young-joon/AP Photo)

Italian dancer and choreographer Graziano Di Prima and Russian dancer and choreographer Katya Jones attend the photocall for the Strictly Come Dancing: The Live Tour 2024 at Utilita Arena Birmingham on January 18, 2024 in Birmingham, England. (Photo by Eamonn M. McCormack/Getty Images)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

While vacationing on the Maldives Islands, Taiwanese amateur photographer Will Ho stumbled onto an incredible stretch of beach covered in millions of bioluminescent phytoplankton. These tiny organisms glow similarly to fireflies and tend to emit light when stressed, such as when waves crash or when they are otherwise agitated. While the phenomenon and its chemical mechanisms have been known for some time, biologists have only recently began to understand the reasons behind it. Photo: Bioluminescent phytoplankton washes up on Maldives beach. (Photo by Will Ho)

A scantily-clad brunette is pictured passed out on the pavement. Mayhem hits the streets of Newcastle, UK as clubbers out on the Toon have a little too much to drink as they enjoy the Bank Holiday on August 29, 2016. Photographs take last night show scantily-clad women passed out on the pavement, while boozed-up men were caught arguing with police. (Photo by XposurePhotos.com)