Children pour cold water on themselves under the control of fitness coach Margarita Filimonova (R) at local kindergarten number 317, with the air temperature at about minus 23 degrees Celsius (minus 9.4 degrees Fahrenheit), in Russia's Siberian city of Krasnoyarsk, February 5, 2013. (Photo by Ilya Naymushin/Reuters)

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Jodie Ounsley who plays Fury in the British TV show Gladiators reacts after finishing the Women's Open Category race at the World Coal Carrying Championships in Ossett, West Yorkshire, England, Monday, April 21, 2025. (Photo by Jon Super/AP Photo)

Mud Day Queen Riley Tulgetske, left, embraces Mud Day King Phoenix Crowder during Mud Day at the Nankin Mills Park, Tuesday, July 9, 2019, in Westland, Mich. The annual day is for kids 12 years old and younger. While parents might be welcome, this isn't an event meant for teens or adults. It's all about the kids having some good, unclean fun during their summer break and is sponsored by the Wayne County Parks. (Photo by Carlos Osorio/AP Photo)

Creators of Mini Cooper continue on with their innovative way of promoting their product. First, it was the huge cardboard boxes, which looked like packaging for full sized Mini Coopers, left all over Amsterdam. Now they’ve hired a famous artist Alexa Meade, who is known for making 3-D objects look as if they are 2-D paintings. For this project, Alexa had to fly to Japan, where she turned a whole Mini Cooper into a “drawing”. Even if you know that what you’re seeing on the picture are 3-D objects, your brain refuses to accept this, making you think that Alexa is standing near a sloppy picture of a Mini Cooper.

Soccer player David Beckham (C) with Cruz Beckham (L) and Romeo Beckham (R) get slimed onstage during Nickelodeon Kids' Choice Sports Awards 2014 at UCLA's Pauley Pavilion on July 17, 2014 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)

A woman falls while slipping on ice during freezing rain on Roosevelt Island, a borough of Manhattan, in New York January 5, 2014. New York City was hit on Friday by the first severe winter storm of 2014 and was still in the grip of sub-freezing weather on Sunday morning. The woman got up and walked away from the fall. (Photo by Zoran Milich/Reuters)