As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

“Today, we take photography for granted. Anyone can take a photograph simply by pressing a button. Yet, it was not always so simple. The invention of photography was announced in 1839, but during its first fifty years taking a photograph was a complicated and expensive business. In 1888, all this was to change following the appearance of a camera that was to revolutionize photography. Popular photography can properly be said to have started 120 years ago with the introduction of the Kodak”. – The UK National Media Museum. Photo: Two men on the deck of a ship, about 1890. (Photo by Collection of National Media Museum/Kodak Museum)

“Creepy crawlies have become stunning examples of the natural world in these incredible close-up pictures. Photographer Kutub Uddin, 28, snapped the tiny creatures in a forest near his home of Bognor Regis over the course of the summer. Taken in close-up using special macro lenses and filters, he managed to turn house flies, damsel flies and wasps into gorgeous jeweled works of art. Kutub said: “I found the bugs in the forest near where I live when I was taking pictures”. – Cater News

If you feel bad about being being single and not having a girlfriend, Japanese photographer Keisuke Jinushi has a quick fix for you! The young artist, who studied at the Musashino Art University in Tokyo, shows how to use your own palm and Instagram to make the impression that you have a wonderful girlfriend.

French online florist 123Fleurs.com is promoting its speed of delivery with a series of print advertisements showing scenarios that could do flowers right now. Get online and order those flowers to avoid destruction of your favourite matchstick model ship, your wine cellar and your motorbike.

We all have our own ways of passing time on our daily commutes. Some people read, others try to sleep, and many listen to music or play on their phones. But one creative commuter has a simple and highly entertaining way that hopefully more people will embrace. By placing a face from a newspaper in front of a person at just the right angle, they transform other commuters into recognizable celebrities while keeping the unbeknownst participant obscured.

“In anatomy, heterochromia refers to a difference in coloration, usually of the iris (but also of hair or skin). Although infrequently seen in humans, complete heterochromia is more frequently observed in other species, where it almost always involves one blue eye”. – Wikipedia (Photo by StooMathiesen)

Astronaut Chris Hadfield Explains How to Wash your Hands in Space.