In a country where some 200 breweries produce well over 1,000 different beers, surely no one is considering brewing their own? Wrong. Here: Arnaud Laloy, member of the Belgian Homebrewers association, adds hop in the brewing process to create his own beer in the garage of his house in Neufchateau, Belgium, August 11, 2016. (Photo by Francois Lenoir/Reuters)

Swiss police officers stand beside of mock gates of the NEAT Gotthard Base Tunnel inside the event hall for the upcoming opening ceremony near the town of Erstfeld, Switzerland May 31, 2016. The celebrations of the opening of the Gotthard Base Tunnel will start on June 1, 2016. With a length of 57 km (35 miles) crossing the Alps, the Gotthard Base tunnel is the world's longest train tunnel. (Photo by Arnd Wiegmann/Reuters)

A protester wears a pig mask as he marches through the streets of downtown Vancouver with thousands of people participating in the Occupy Vancouver protest on October 15, 2011 in Vancouver, British Columbia, Canada. Thousands of people are taking to the streets in cities across the world today in demonstrations inspired by the Occupy Wall Street protest in New York City. An estimated 2,000 people participated in the Vancouver occupation. (Photo by Jeff Vinnick/Getty Images)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

“Harajuku is a district in Shibuya ward, Tokyo Prefecture”. – Wikipedia. Photo: Harajuku Girl Photo Shoot. (Photo by Tokyo Fashion)

Chile's Javier Campillay drives past the burning car of Kazakhstan's Bauyrzhan Issabayev and Gabdulla Ashimov during the Dakar Rally 2014 Stage 2 from San Luis to San Rafael, on January 6, 2014. (Photo by Jean-Paul Pelissier/AFP Photo)

Members of the Dominican Armed Forces participate in a commemorative act on the 170th anniversary of national independence at the esplanade of Santo Domingo, on February 27, 2014. (Photo by Orlando Barria/EPA)