American fashion model and TV personality Gigi Hadid at Milan Fashion Week: Womenswear Fall/Winter 2024-2025 : Versace Party on February 23, 2024. (Photo by Alessandro Bremec/ipa-agency.net/Splash News and Pictures)

A model presents a creation from The Blonds during New York Fashion Week Fall-Winter 2025 in New York City, U.S., February 8, 2025. (Photo by David Dee Delgado/Reuters)

A model presents a creation for Iris Van Herpen during the Women's Haute-Couture Fall/Winter 2025-26 collection show in Paris, on July 7, 2025. (Photo by Thomas Samson/AFP Photo)

While vacationing on the Maldives Islands, Taiwanese amateur photographer Will Ho stumbled onto an incredible stretch of beach covered in millions of bioluminescent phytoplankton. These tiny organisms glow similarly to fireflies and tend to emit light when stressed, such as when waves crash or when they are otherwise agitated. While the phenomenon and its chemical mechanisms have been known for some time, biologists have only recently began to understand the reasons behind it. Photo: Bioluminescent phytoplankton washes up on Maldives beach. (Photo by Will Ho)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A snowman is seen by the side of a road as snow falls on the hills around the Bay Area while a massive winter storm passes along the west coast, delivering some snow, freezing rains, and gusty winds around, near San Jose, California, U.S., February 23, 2023. (Photo by Carlos Barria/Reuters)

English actress Sophie Turner, from left, American actress Chloe Grace Moretz and Thai-Norwegian actress and model Urassaya Sperbund attend the Louis Vuitton Fall/Winter 2023-2024 ready-to-wear collection presented Monday, March 6, 2023 in Paris. (Photo by Vianney Le Caer/Invision/AP Photo)

Karen Chen, of the United States, competes in the women's team free skate program during the figure skating competition at the 2022 Winter Olympics, Monday, February 7, 2022, in Beijing. (Photo by Jeff Roberson/AP Photo)