An x-ray of a woman drinking, taken by British artist and photographer Hugh Turvey in London, England. (Photo by Hugh Turvey/SPL/Barcroft Media)

Attendees take a selfie photograph during DragWorld UK 2019 convention at the Olympia in London, Britain, August 18, 2019. (Photo by Simon Dawson/Reuters)

A reveller dances next to a police officer at Notting Hill Carnival in London, Britain on August 28, 2022. (Photo by Henry Nicholls/Reuters)

A fox stands along a street in the Central London, Wednesday, March. 1, 2023. (Photo by Kin Cheung/AP Photo)

Dance artist HorsegiirL poses at the BRIT Awards at the O2 Arena in London, Britain, on March 1, 2025. (Photo Isabel Infantesby/Reuters)

The rising sun is framed between the lighthouses at the end of the pier in Whitby on the Yorkshire coast on March 18, 2025. (Photo by Andrew McCaren/London News Pictures)

English singer and songwriter Becky Hill arrives for the BRIT Awards at the O2 Arena in London, Britain, on March 2, 2024. (Photo by Maja Smiejkowska/Reuters)

This interesting and canny project by Joseph Ford combines aerial photography with fashion, using a technique that I have never seen before. The concept is simple, yet ingenious. Using various elements within both the aerial and fashion images, Joseph alligns them next to one another to create an alternative reality, and in some shots, it seems as if the garments were purposely created for this to happen. Such a great project that has so much room for experimentation.