To draw the public's attention to a new line of bathing suits, a Tokyo department store used live models to show off the suits on June 5, 1950. The rain didn't bother the curious, and both the girls and the crowd seemed to like the idea of staring at each other through the glass. (Photo by AP Photo via The Atlantic)

Visitors look at a giant puppet of a grandmother sleeping on a bed inside St George's Hall in Liverpool, northern England July 23, 2014. The grandmother is one of two giant models made for a World War I commemorative event. (Photo by Nigel Roddis/Reuters)

A woman rows her boat as she harvests tomatoes on Inle lake, in Myanmar's Shan State September 4, 2015. Inle is one of the country's most popular tourist sites. (Photo by Soe Zeya Tun/Reuters)

A woman promotes a go-go dance bar in Pattaya, Thailand March 25, 2017. With mascots dressed as smiling fish and a police rock band, Thai authorities launched a “Happy Zone” at the weekend to improve the image of a city notorious for sеx tourism. Stung by foreign headlines portraying the seaside resort of Pattaya as “Sin City” and “The World’s Sеx Capital”, Thailand’s junta has begun a new effort to re-brand it. Businesses in the Happy Zone are asked to make the area feel safer, there are increased security patrols, police launched a mobile phone app for visitors to summon them if an emergency occurs. (Photo by Jorge Silva/Reuters)

Yu Jietao, 26-year-old wood carver, sits in his homemade wooden car along a street in Guangfeng county of Shangrao, Jiangxi province, China February 9, 2015. The car can travel as fast as 30 km (18.6 miles) per hour, local media reported. (Photo by Reuters/Stringer)

In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

An artist's impression of a growing supermassive black hole located in the early Universe is seen in this NASA handout illustration released on June 15, 2011. Using the deepest X-ray image ever taken, astronomers found the first direct evidence that massive black holes were common in the early universe. This discovery from NASA's Chandra X-Ray Observatory shows that very young black holes grew more aggressively than previously thought, in tandem with the growth of their host galaxies. (Photo by Reuters/NASA/Chandra X-Ray Observatory/A.Hobart)

An Indian soldier from the international peace keeping force (IPKF) instructs young Sri Lankan recruits in shooting, part of the training given to the citizen's volunteer force in the North-Eastern Sri Lankan city of Batticaloa, September 28, 1989. (Photo by Barbara Walton/AP Photo)