As part of a promotion to celebrate the arrival of Game of Thrones season 3 to their streaming video service, they have placed a huge dragon skull on a popular beach in Dorset, England. Something that will certainly get your attention when going for a leisurely stroll along the shore.

Katy Perry attends the European premiere of Katy Perry: «Part Of Me 3D» at Empire Leicester Square on July 3, 2012 in London, England. (Photo by Mike Marsland)

Bikers ride along the High Street as they take part in the Ride Of Respect to raise money for service veterans on April 3, 2011 in Wootton Bassett, England. The ride, which involved 10,000 bikers and started at Hullavington airfield, aims to honour the people of Wootton Bassett and to raise money for the Afghan Heroes charity.

Clouds float over an open field January 3, 2007 in Shirley Heights, Antigua. (Photo by Joe Raedle/Getty Images)

Nightmare: New York”, staged in a Lower East Side building, depicts the ugliest, scariest vision of 1970s- and '80s-era Gotham. Subways are awash in graffiti, creeps and crime. Here: In this October 2, 2014 photo, an actor performs during “Nightmare: New York”, a haunted house attraction in New York. (Photo by Frank Franklin II/AP Photo)

Stefan Libon proposes to girlfirend Jess McGarrity in front of a banner message “Marry Me Jess?” on the deck of the Queen Mary 2, at Mrs Macquarie's Chair on Valentines day, February 14, 2012 in Sydney, Australia. (Photo by James Morgan/Carnival Australia via Getty Images)