To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Indian brides and grooms wait for the start of a mass wedding in New Delhi on June 15, 2014. Some 92 low-income and disabled couples tied the knot in a free mass wedding ceremony organised by the non-profit organisation Narayan Sewa Sansthan. (Photo by Chandan Khanna/AFP Photo)

Yandex.Eda food delivery service employees by Barrikadnaya Station of the Moscow Metro in Moscow, Russia on April 12, 2020. Russian President Vladimir Putin has expanded non-working period till April 30, 2020 to prevent the spread of the novel coronavirus. (Photo by Sergei Savostyanov/TASS via Getty Images)

A woman on her hen day reacts as members of the public enjoy a drink in the Grassmarket as lockdown measures are eased on April 26, 2021 in Edinburgh, United Kingdom. Cafes, beer gardens, non-essential shops and museums are reopening in Scotland today as lockdown easing continues. (Photo by Jeff J. Mitchell/Getty Images)