Israeli mounted policemen move crowds of Palestinian protestors during a demonstration marking Land Day in the east of the city on March 30, 2012 outside the old city of Jerusalem, Israel. Land Day, which began in 1976, marks the day Israeli forces killed six Palestinians during a protest against Israeli occupation of what Palestinians consider to be their land. Palestinians around the world will commemorate Land Day with protests and demonstrations. (Photo by Lior MizrahiGetty Images)

The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.

Look at the image for long enough and you can make the train change direction simply by thinking about it. Freaky.

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

French artist Charlotte Caron makes very interesting paintings. For the works, a combination of photography and painting, she paints animal heads looking like some sort of masks over the faces of photo-portraits that she takes herself.

Horses are seen before they are evacuated from a ranch as a wildfire is burning along a hillside in Azusa, Calif., Monday, June 20, 2016. New wildfires erupted Monday near Los Angeles and chased people from their suburban homes as an intense heatwave stretching from the West Coast to New Mexico blistered the region. (Photo by Ringo H.W. Chiu/AP Photo)

Members of staff demonstrate a form of massage using pythons at Bali Heritage Reflexology and Spa on October 27, 2013 in Jakarta, Indonesia. The snake spa offers a unique massage treatment which involves having several pythons placed on the customers body. The movement of the snakes and the adrenaline triggered by fear is said to have a positive impact on the customers metabolism. (Photo by Ulet Ifansasti/Getty Images)