To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A lioness bares its teeth inside an enclosure after a raid at a zoo-like house on the outskirts of Bangkok, Thailand Monday, June 10, 2013. Thai police and forestry officials searched and seized a number of imported and endangered animals including 14 lions from Africa and arrested the house's owner. (Photo by Apichart Weerawong/AP Photo)

A murmuration of starlings above the the small village of Rigg, near Gretna, in the Scottish Borders, on November 25, 2013. The weight of the resting birds on power lines caused some power localised power outages in the village. Still one of the commonest of garden birds, its decline elsewhere puts it on the Red List of endangered species. (Photo by Owen Humphreys/PA Wire)

A golden lion tamarin monkey holds its newly born baby at a zoo in Jerusalem, Thursday, March 22, 2018. Golden lion tamarins are among the rarest animals in the world, according to the World Wildlife Fund. It is listed as endangered according to the International Union for Conservation of Nature. (Photo by Sebastian Scheiner/AP Photo)

A view of a turtle during an event at the Ministry of Environment in Phnom Penh, Cambodia, 24 June 2020. A Cambodian woman recently bought endangered Royal Turtles from local villagers and gave them to Ministry of Environment. (Photo by Kith Serey/EPA/EFE)

Listed as endangered on the IUCN red list of threatened species, a humphead wrasse, or Napoleon fish, swims in an aquarium during an event in Tokyo's shopping district of Ginza on August 5, 2019. (Photo by Kazuhiro Nogi/AFP Photo)