Nithin Rao Kumblekar, a freelance illustrator and art director based in Bangalore, India, created these illustrations for an ad campaign by Ogilvy & Mather for ‘in store’ branding for Allen Solly clothing. The idea of the project was to blend each illustration in with a model(s) / photograph to express the theme “My world, My way“.

A participant wearing a cosplay costume attends the Japan Expo in Marseille, France, February 22, 2019. (Photo by Jean-Paul Pelissier/Reuters)

This little kingfisher clearly didn't read the sign when it landed itself a minnow in a no fishing zone. Taxi driver Paul Bird, 52, from Newmarket, Suffolk, UK, captured this amusing moment whilst out looking to photograph kingfishers in Norfolk, an hour drive from his home. Paul explained: “There are a total of six perches the bird was using from which to fish, one of them being the No Fishing sign”. (Photo by Paul Bird/Solent News & Photo Agency)

A participant wearing a fantasy costume poses for a picture during the Hero Festival in Marseille, France November 12, 2016. (Photo by Jean-Paul Pelissier/Reuters)

Teachers carry children away from Briarwood Elementary school after the tornado destroyed the school in south Oklahoma City. (Photo by Paul Hellstern/The Oklahoman)

Toyota driver Rainer Wissmans of Germany drives during the 2nd stage of the Dakar Rally 2015, from Villa Carlos Paz to San Juan January 5, 2015. (Photo by Jean-Paul Pelissier/Reuters)

A fox runs out onto the pitch before the start of the second half. Celtic League 2012/13, Round 19, Leinster v Ulster, RDS, Ballsbridge, Dublin, March 30, 2013. (Photo by Paul Mohan)

The sky looked on fire this morning, as it made the clouds glow red, just before sunrise at Peterborough Rowing Lake, in Nene Park, UK on January 18, 2017. (Photo by Paul Marriott/Rex Features/Shutterstock)