In this June 20, 2014, file photo, lobsters are processed at the Sea Hag Seafood plant in St. George, Maine. More and more American and Canadian-caught lobsters have been turning up at fancy restaurants in China, marketed as “Boston lobster”, say Maine-based processors. One processing firm owner says it's now the biggest live lobster important day of the year after Christmas in Europe. (Photo by Robert F. Bukaty/AP Photo)

A “mouse house” fire station and book store, designed by an anonymous group of Swedish artists known as ”AnonyMouse”, is installed next to a retail store in Newton, Massachusetts, USA, 23 June 2022. Known for mouse-themed miniatures in Sweden, France and the Isle of Man, the collective has started installing several of the miniatures in Boston and the surrounding areas. (Photo by C.J. Gunther/EPA/EFE)

Beryl Lipton, left, douses Matt Lee during the ice bucket challenge at Boston's Copley Square, Thursday, August 7, 2014 to raise funds and awareness for ALS. The idea is: pay up for charity or get doused. The fund-raising phenomenon is catching on fast, propelled by popular videos of the dunkers and the dunked – including famous athletes and entertainers – posted on social media sites. And the challenges are raising tens of thousands of dollars and immeasurable awareness for causes from ALS to breast cancer to a camp for kids who've lost a father to war. (Photo by Elise Amendola/AP Photo)

Roma's Gianluca Mancini scores his team's goal in the 1-0 Rome derby victory over Lazio at Stadio Olimpico in Rome, Italy on April 6, 2024. (Photo by Alberto Lingria/Reuters)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.