To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Japan Agricultural Cooperation Kagawa employees arrange cubic watermelons to be shipped within the country, in Zentsuji city, Kagawa prefecture, western Japan, Wednesday, June 24, 2020. The about 18x18x18-centimeter (7x7x7-inch) square watermelons, grown in transparent square containers, will be sold for about 10,000 yen ($94) each. (Photo ny Maiko Hirai/Kyodo News via AP Photo)

National Beard and Moustache Championships 2015 Just for Men National Beard and Moustache Championships Presented by Hanes X-Temp, 2nd annual event honoring the best facial hair in America, with beardsmen from all over the world invited to compete. Categories include the Dali Moustache and the Full Beard Freestyle The World Beard and Moustache Association (WBMA) Championships have been held biennially since 1995 with the next competition due in 2017 in Kings Theatre, New York, NY, USA on November 7, 2015. (Photo by Dennis Van Tine/ABACAPress)

The Brooklyn Bridge is seen after a crane pulled by a tug boat on the East River slammed into scaffolding beneath the Bridge on March 13, 2012 in New York, NY. According to reports, no damage was done to the structure of the bridge. (Photo by Allison Joyce/Getty Images)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.