Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Studio artist Emma Meehan touches up a new waxwork figure of U.S. drag queen RuPaul which at 7.1feet (2.175 metres) is the tallest human wax figure to be displayed at Madame Tussauds in Blackpool, Britain on April 11, 2022. (Photo by Phil Noble/Reuters)

Members of the media touch a moving model of a Tyrannosaurus, which uses a dinosaur-type human-operated mechanical suit called “Dino-Techne” by Japanese firm On-Art, during a media preview of the Dinoa Live Exhibition / Amazing Dinosaur Art Exhibition in the Shinjuku district of Tokyo on December 10, 2020. (Photo by Philip Fong/AFP Photo)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

A worker puts the final touch to a replica of a giant eagle and pharaons made with lemons and oranges which shows a scene of the movie “Cleopatra” during the Lemon festival in Menton, southern France, February 10, 2016. Some 140 metric tons of lemons and oranges are used to make displays during the 83rd festival, which is themed “Cinecitta”, and runs from February 13 through March 2. (Photo by Eric Gaillard/Reuters)

Internationally acclaimed German three-dimensional artist Manfred Stader adds finishing touches to his artwork in Cape Town, South Africa on 21 November 2010. Stader created this masterpiece to celebrate the opening of Speedo's first dedicated concept store in Africa. (Photo by Foto24/Gallo Images/Getty Images)