For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

Northern Lynx kittens, explore their enclosure at the Highland Wildlife park on October 9, 2012 in Kingussie, Scotland. The feline twins are believed to be the type of lynx found historically in Scotland. The Highland Wildlife Park specialises in Scottish animal species, both past and present, and species that are well adapted to cold weather. (Photo by Jeff J. Mitchell)

Fires approach a home near Lower Lake, Calif., Friday, July 31, 2015. A series of wildfires were intensified by dry vegetation, triple-digit temperatures and gusting winds. The golden hills of California were being blackened Friday by a series of wildfires egged on by bone-dry vegetation, triple-digit temperatures and gusting winds. (Photo by Jeff Chiu/AP Photo)

Vehicles are burning as thousands of people take to the streets during the May Day demonstrations on May 1, 2018 in Paris, France. This month celebrates the 50th anniversary of May 68 when France seen millions of students and striking workers, come onto the streets in demonstrations that changed the country. (Photo by Jeff J. Mitchell/Getty Images)

Beltane Fire Society performers celebrate the coming of summer by participating in the Beltane Fire Festival on Calton Hill April 30, 2019 in Edinburgh, Scotland. The event celebrates the ending of winter and is a revival of the ancient Celtic and Pagan festival of Beltane, the Gaelic name for the month of May. This years festival was highlighting climate change, with the central character The May Queen being seen to express her rage at the damage done to Earth. (Photo by Jeff J. Mitchell/Getty Images)