A woman sells props outside a church on as members of India's Christian community celebrate Christmas eve in Mumbai, India, December 24, 2020. (Photo by Francis Mascarenhas/Reuters)

A participant at London Pride 2022 parade takes a mocking selfie next to Christian extremists protesting the parade in Piccadilly on July 2, 2022. (Photo by Vuk Valcic/ZUMA Press Wire/Rex Features/Shutterstock)

Japanese music duo Ami and Aya arrive for the Christian Dior Fall/Winter 2023-2024 ready-to-wear collection presented Tuesday, February 28, 2023 in Paris. (Photo by Vianney Le Caer/Invision/AP Photo)

A woman takes a dip in icy water during celebrations of the Orthodox Christian feast of Epiphany in Pereslavl-Zalessky, Yaroslavl region, Russia on January 18, 2022. (Photo by Maxim Shemetov/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A picture taken with slow shutter speed shows Emily Vaca performing in the finals of the Tenth World Salsa Festival in Cali, Colombia, 04 October 2015. (Photo by Christian Escobar Mora/EPA)

French fashion model Christiane Richard wears a bikini while drinking her morning coffee, 1950. (Photo by Nat Farbman/Time & Life Pictures/Getty Images)