To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Young demonstrators (many shirtless) shout and cheer as they overturn a truck trailer in the Reflecting Pool on the Mall facing the Washington Monument during the “Honor America Day Smoke-In” thrown by marijuana activists to protest the official “Honor America Day” ceremonies being held at the Lincoln Memorial, Washington, DC, July 4, 1970. (Photo by David Fenton/Getty Images)

Women participate during the Mr. Olympia Amateur South America bodybuilding competition in Medellin, Colombia, February 19, 2017. (Photo by Fredy Builes/Reuters)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Hillary Clinton waves to a selfie-taking crowd at a recent campaign event in Orlando, Florida on September 26, 2016. (Photo by Barbara Kinney/Hillary for America)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.