To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A woman looks at a handgun at the Glock booth at the Shooting Hunting and Outdoor Trade Show, Tuesday, January 19, 2016, in Las Vegas. The SHOT Show, the world's largest annual trade show for shooting, hunting and law enforcement professionals, runs through January 23 and is expected to feature 1,600 exhibitors showing off their latest products and services to more than 62,000 attendees. (Photo by John Locher/AP Photo)

In this 1997 photo released by the International Fund for Animal Welfare, a seal hunter, right, threatens a cameraman with a knife during the filming of a seal hunt in the Gulf of St. Lawrence, Canada. “Huntwatch”, a documentary by the organization about the fight to end commercial seal hunts, premieres in September 2016 on Discovery. The producers say it includes grainy but powerful archive footage that had languished in the basement of the group’s headquarters on Cape Cod for nearly five decades. (Photo by Richard Sobol/IFAW via AP Photo)

“Leopard Hunting a Stork”. “One-shot capture. I watched the leopard stalking the stork, I only had time to focus at 400mm, no time to change to high speed, I watched the stork, and as soon as it flapped its wings, I shot one shot”. (Photo by Paul Rifkin/National Geographic Travel Photographer of the Year Contest)