Second World War veteran 90 year old William Walker launches the Scottish Poppy Appeal, together with soldiers from the Royal Highland Fusiliers, 2nd Battalion the Royal Regiment of Scotland, on October 27, 2011 in Penicuick, Scotland. Mr Walker, who was wounded while serving in Burma in 1943 with the Royal Scots, helped the soldiers form the shape of ninety to celebrate the 90th anniversary of the annual November campaign. (Photo by Jeff J Mitchell/Getty Images)

Gorillas at Royal Burgers’ Zoo, Arnhem, Netherlands, on November 28, 2013. (Photo by Vidi Photo/Startraks Photo New York)

A girl plays with pigeons in front of Royal Palace in Phnom Penh, Cambodia on February 24, 2023. (Photo by Tang Chhin Sothy/AFP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.