Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Hollywood actress Malin Akerman helps King Digital Entertainment set the Guinness World Record for the World's Largest Hammock to celebrate the launch of its new game Paradise Bay on Wednesday, September 2, 2015, in Jersey City, N.J. (Photo by Charles Sykes/Invision for King World Entertainment/AP Images)

“Michael Jackson, the performer, consistently transcended racial and gender perceptions; Michael Jackson tribute artists, impersonators and lookalikes reflect this in that they embody a wide span of inspiration and intention. The current crop of impersonators are people who take great care in their appearance – some spend a lot of money and time on their make up and clothing, while others are more concerned with the physical gestures associated with his dances while expressing very little concern in the creation of an illusion”. – Lorena Turner. (Photo and caption by Lorena Turner)

An employee of the National Park Service takes a selfie with President Barack Obama, left, in the background meeting with the crowd after a tour of Everglades National Park on Earth Day, Wednesday, April 22, 2015, in Florida. Obama used the visit to warn of the damage that climate change is already inflicting on the nation's environmental treasures. (Photo by Lynne Sladky/AP Photo)

Luling, Louisiana, US. New evidence contradicts previous claims of the relative safety of glyphosate, the world’s most widely used herbicide, which is manufactured here. It is often used in conjunction with seeds that have been genetically modified to tolerate its application, meaning that anyone consuming these crops is eating a genetically modified plant, and whatever residue of the pesticide that remains. (Photo by J. Henry Fair/Industrial Scars/Papadakis Publisher)

A man arrested for protesting over human rights abuses makes a court appearance in leg irons at the magistrates courts in Harare, Monday, September 14, 2020. Human rights defenders say it appears the government is using restrictions imposed to combat COVID-19 to suppress political criticism. Opposition officials, human rights groups and some analysts accuse Mnangagwa of abusing the rights of critics, using tactics as harsh as his predecessor, the late Robert Mugabe. (Photo by Tsvangirayi Mukwazhi/AP Photo)

A worker cleans the statue of Yuri Gagarin, the first person who flew to space, ahead of Cosmonautics Day celebrated on April 12, in Moscow, Russia, Wednesday April 10, 2019. Cosmonautics Day marks when Soviet cosmonaut Yuri Gagarin became the first man to fly in space, in 1961, orbiting the earth once before making a safe landing. (Photo by Maxim Marmur/AP Photo)

The Invasion. A quiet street in Macau. Modernization around is quickly changing the city, as documented by Paul Tsui. (Photo by Paul Tsui/National Geographic Travel Photographer of the Year Contest)