Nithin Rao Kumblekar, a freelance illustrator and art director based in Bangalore, India, created these illustrations for an ad campaign by Ogilvy & Mather for ‘in store’ branding for Allen Solly clothing. The idea of the project was to blend each illustration in with a model(s) / photograph to express the theme “My world, My way“.

Cattle keepers from the Dinka tribe perform a traditional dance after a prayer session for peace and good health along the route to Rajaf Payam outside the capital Juba October 18, 2014. (Photo by Jok Solomon/Reuters)

“The Net thrower”. The fisherman are conducting activities on Situgunung Lake. Photo location: Situgunung lake, Sukabumi, West Java, Indonesia. (Photo and caption by Dody Kusuma/National Geographic Photo Contest)

“Cormorant fishing is a traditional fishing method in which fishermen use trained cormorants to fish in rivers. Historically, cormorant fishing has taken place in Japan and China from around 960 AD. and recorded from other places throughout the world”. – Wikipedia

Photo: A cormorant raised by a fisherman catches a fish on a canal on November 27, 2007 in Xitang Town of Jiashan County, Zhejiang Province, China. (Photo by China Photos/Getty Images)

A Pakistani monkey handler Naseer Khan plays flute to attract passers by for a monkey show to earn his living in Islamabad, Pakistan, Monday, September 7, 2015. (Photo by B. K. Bangash/AP Photo)

A Palestinian throws snow at his wife during a snow storm in West Bank old city of Hebron, January 26, 2016. (Photo by Mussa Qawasma/Reuters)

Green Bay Packers' Johnathan Calvin rides a bike to NFL football training camp on July 27, 2017, in Green Bay, Wis. (Photo by Morry Gash/AP Photo)

A kite flying contest is held in Nantong, east China's Jiangsu featuring various kites of different shapes on December 20, 2017. (Photo by SIPA Asia/Pacific Press/Barcroft Images)