School children celebrate after being rewarded for their dance performance during India's Independence Day celebrations in Chandigarh, India, August 15, 2015. Indian Prime Minister Narendra Modi's independence day speech focused on measures his “Team India” had rolled out to include millions of poor Indians in the banking and insurance systems, policies for workers and farmers and successes in the fights against inflation and corruption. (Photo by Ajay Verma/Reuters)

A woman carries a piglet as she runs on ice during a running challenge in Changsha, Hunan province February 8, 2015. A total of 20 people participated in the challenge requiring them to choose a pig ranging between 15 kg and 115 kg in weight, and carrying it while running on a 20.15-metre-long ice track. The participants that complete the challenge will be rewarded with the pig they carried, local media reported. (Photo by Darwin Zhou/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

“Krampus is a beast-like creature from the folklore of Alpine countries thought to punish children during the Yule season who had misbehaved, in contrast with Saint Nicholas, who rewards well-behaved ones with gifts. Krampus is said to capture particularly naughty children in his sack and carry them away to his lair”. – Wikipedia. Photo: A participant dressed as the Krampus creature pulls a barrel of fire past onlookers during his search for delinquent children in Neustift im Stubaital. (Photo by Sean Gallup)

Stefan Sigmund, 29, from the Transylvanian city of Cluj, attempt to smoke 800 cigarettes through a self designed device in less than five minutes, in central Bucharest Tuesday, January 30, 1996, trying to enter the Guinness Book of Records. It is the last of his several attempts entering the record book which included eating 29 hard boiled eggs in four minutes and leaping into a lake from a height of 41 meters (135 feet) even if the Guinness Book of Records no longer rewards self damaging attempts. (Photo by AP Photo/Stringer)

A herd of wildebeest cross the skyline against the fading light in Masai Mara, Kenya, 25 August 2017. Stunning sunset photos silhouette Africa’s wildlife against streaks of orange and red sky. In August, German photographer Ingo Gerlach was on safari in the Masai Mara when he convinced his safari guide to stop and take in the sunset. The wildlife photographer was rewarded with his patience by an eye-catching sunset, which cast Africa’s wildlife into dark shadows against the vibrant skies. (Photo by Ingo Gerlach/Barcroft Images)