In this handout image provided by Ogilvy, a burger made from cultured beef, which has been developed by Professor Mark Post of Maastricht University in the Netherlands (pictured) is shown to the media during a press conference on August 5, 2013 in London, England. The in-vitro burger, cultured from cattle stem cells, the first example of what its creator says could provide an answer to global food shortages and help combat climate change, was fried in a pan and tasted by two volunteers. The burger is the result of years of research by Dutch scientist Mark Post, a vascular biologist at the University of Maastricht, who is working to show how meat grown in petri dishes might one day be a true alternative to meat from livestock.The meat in the burger has been made by knitting together around 20,000 strands of protein that has been cultured from cattle stem cells in Post's lab. (Photo by David Parry)

Rio de Janeiro's state military policemen aim their guns during a violent protest in a favela next to Copacabana, Rio de Janeiro on April 22, 2014. Violent protests broke out in Rio's landmark beachfront district, Copacabana, following the death of a resident last weekend during clashes with the Army in a nearby favela. (Photo by Christophe Simon/AFP Photo)

Tourists kissing front of Malaysia's landmark Petronas Twin Towers with lights on before turned off to mark Earth Hour 2016 in Kuala Lumpur, Malaysia, 19 March 2016. Earth Hour takes place worldwide at 8.30 p.m. local time and is a global call to turn off lights for 60 minutes to raise awareness of the danger of global climatic change (Photo by Fazry Ismail/EPA)

Nine year old girl Barsati reacts while walking on a tightrope in Mumbai on February 11, 2014. Barsati, and her younger brother Rajababu, (4) earn an average of around 2000 rupees (32 dollars) per day from pedestrians and tourists performing various acts on the tightrope near the city's iconic landmark Gateway of India. (Photo by Indranil Mukherjee/AFP Photo)

Performer Zhang Yashu from a Chinese ballet company perform during a photo shoot in front of the Australia's iconic landmarks Opera House (L) and Habour Bridge in Sydney on February 17, 2014. One of China's celebrated dance campanies is bringing one of the country's biggest ballet production to Australia for a series of performances in Sydney and Melbourne. (Photo by Saeed Khan/AFP Photo)

Guest gather in the street as the wait to attend the annual New York City Diner en Blanc, August 22, 2017 held this year at the plaza at Lincoln Center. The Diner en Blanc, the worlds only viral culinary event, a chic secret pop-up style picnic from France, the outdoor site – always a landmark location – is revealed at the last-minute. Guests are asked to dress entirely in elegant white, bring a picnic basket of food, fine china and silverware, white tablecloths, table and chairs. (Photo by Timothy A. Clary/AFP Photo)

Members of the Apocalyptic Marauders group in their post-apocalyptic outfits and gear, including a flame thrower in Henrichenburg, Waltrop, Germany on August 13, 2023. Steampunk fans, groups and visitors, many in retro-futuristic or Victorian inspired outfits, have fun on the second day of the Steampunk Jubilee Festival weekend at the historic Henrichenburg boat lift, a listed industrial heritage site landmark. (Photo by Imageplotter/Alamy Live News)

Smithfield meat porters march on the Home Office, bearing a petition which calls for an end to all immigration into Britain, 25th August 1972. (Photo by Keystone/Hulton Archive/Getty Images)