Two and a half year-old Jennifer Martin in tears during a visit to Santa at Harrods department store in London, 10th December 1949. (Photo by William Vanderson/Fox Photos/Hulton Archive/Getty Images)

Schoolchildren play music to entertain and inspire people on their way home from work Tuesday, March 29, 2016 in Pyongyang, North Korea. North Korea has called a 70-day loyalty drive areas of a major congress of the ruling party scheduled for early May and everyone from students to coal miners have been mobilized nationwide to demonstrate their devotion to the leadership. (Photo by Eric Talmadge/AP Photo)

Police officers laugh as Greenpeace activists create a burnt smoldering rain-forest with a lifelike animatronic orangutan at the headquarters of Oreo cookies, in protest over their use of palm oil on November 19, 2018 in Uxbridge, England. Greenpeace is calling on the makers of Oreo to stop buying palm oil from Wilmar, the largest palm oil producer, who they say have destroyed 70,000 hectares of Indonesian rain forest in the last two years. (Photo by Chris J. Ratcliffe for Greenpeace via Getty Images)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Shortlisted: “Two big eyes” by Miao Yong (Zejiang province, China). Damselflies look over the leaves. “I was photographing insects in a park near my home when suddenly I found two damselflies in the grass. They kept flying and it was very difficult to focus until suddenly they parked behind a leaf”. (Photo by Miao Yong/2017 Royal Society of Biology Photographer of the Year)

Just a week before Rio de Janeiro hosts South America's first Olympics, city residents expressed mixed feelings about the cost and security of the Games, while holding out hope they will bring joy to a nation facing economic and political crises. The conflicted thoughts mirror a recent survey by the Datafolha polling group showing that half of Brazilians were opposed to holding the Games, while 63 percent think the costs of hosting the event will outweigh benefits. (Photo by Pilar Olivares/Reuters)

Retired builder Vasili Sidamonidze, 70, poses for a portrait at his home in Gori, Georgia, December 6, 2016. “Unfortunately, Stalin is not popular nowadays. Our people don't respect him. Only we, members of the (Communist) Party, respect him”, Sidamonidze said. “I always try to attend Stalin's birthday anniversaries in Gori. Unfortunately many people don't want to join us even if they live nearby. They look at us from their windows”. (Photo by David Mdzinarishvili/Reuters)

Pallas' s cat kittens with theit mother in an enclosure at the Novosibirsk Zoo, Novosibirsk, Russia on July 11, 2018. Pallas' s cat, also known as manul, is a small wild cat native to montane steppes of the Central Asia and listed as an endangered species. (Photo by Kirill Kukhmar/TASS)