Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).

In this handout image provided by Ogilvy, a burger made from cultured beef, which has been developed by Professor Mark Post of Maastricht University in the Netherlands (pictured) is shown to the media during a press conference on August 5, 2013 in London, England. The in-vitro burger, cultured from cattle stem cells, the first example of what its creator says could provide an answer to global food shortages and help combat climate change, was fried in a pan and tasted by two volunteers. The burger is the result of years of research by Dutch scientist Mark Post, a vascular biologist at the University of Maastricht, who is working to show how meat grown in petri dishes might one day be a true alternative to meat from livestock.The meat in the burger has been made by knitting together around 20,000 strands of protein that has been cultured from cattle stem cells in Post's lab. (Photo by David Parry)

Macro or Micro? Scientists’ pictures baffle our sense of scale. It began when Stephen Young, a geography professor at Salem State University in Massachusetts, tricked his biologist colleague Paul Kelly into thinking a satellite image was one of his electron microscope scans. Can you guess whether they are close-up or very far away? (Photo by Paul Kelly)

Axel, a research prototype rover for exploring the Moon, Mars and other planets, is remotely driven over rocks as engineers from Jet Propulsion (JPL) and grad students from Caltech (California Institute of Technology) demonstrate its mobile over the steep and rocky grounds of the JPL Mars Yard on January 14, 2009 in Pasadena, California. The rover is capable of descending cliffs or into craters and returning by a cable tethered to its starting point. Development of the Axel rover is a point effort funded by NASA Exploration Systems Mission Directorate (ESMD) and lead by Principal Investigator Issa Newnas and Co-Investigator and Caltech professor of mechanical engineering bio engineering Joel Burdick. (Photo by David McNew/Getty Images)

U.S. Rep Steve Southerland grins after winning an auctioned possum during the Wausau Possum Festival on Saturday, August 2, 2014, in Wausau, Fla. What is usually a must-attend event for statewide candidates was notably lacking of them this year, perhaps because candidates who now raise tens of millions of dollars focus more on television ads than making personal contact. But not attending is a missed opportunity, said Susan MacManus, a University of South Florida political science professor who drove more than 350 miles for the festival. (Photo by Heather Leiphart/AP Photo/The News Herald)

A woman falls to the beach after she was attacked by three white women segregationists, when she attempted a wade-in with several African American and white desegregationist demonstrators, June 23, 1964, St. Augustine Beach, Fla. The people in the photo are unidentified. (Photo by AP Photo/JK)

Electric cars sit charging in a parking garage at the University of California, Irvine January 26, 2015. “The Irvine Smart Grid Demonstration”, a $79 million project funded half by federal stimulus money and half by Edison and partners like UC Irvine, was launched in 2010. The $12 billion utility's research team Southern California Edison is testing everything from charging electronic vehicles via cell phone to devices that smooth out the power created by rooftop solar panels. Those are some of the roughly 60 projects in the works at Edison's Advanced Technology division. It has a small $19 million annual budget, but its influence far exceeds that. (Photo by Lucy Nicholson/Reuters)

In a north London hospital, scientists are growing noses, ears and blood vessels in the laboratory in a bold attempt to make body parts using stem cells. It is among several labs around the world, including in the U.S., that are working on the futuristic idea of growing custom-made organs in the lab. (Photo by Matt Dunham/AP Photo)